MARKET METRICS INC.

MARKET METRICS INC.
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Market Metrics Inc. is a strategic marketing consultancy committed to helping businesses grow by identifying opportunities and formulating actionable marketing plans through researching their markets, assessing their competitors, understanding their buyers’ behaviour, and performing sales and marketing audits. Market Metrics Inc.'s specialty is unraveling the complex linkages between your customer, business, and technology issues. Market Metrics was founded in 2003 by Gregory Graham, a seasoned technology marketing professional with over 25 years of experience. Mr. Graham is a Certified Management Consultant (CMC), a registered consultant with the National Research Council's Industrial Research Program (NRC-IRAP) and a member of the American Marketing Association. His professional interests include strategic planning and product management. Prior to founding Market Metrics, Mr. Graham’s 21 years of corporate experience includes increasingly-responsible roles in marketing, technical and strategic planning roles at Information and Communication Technologies firms ranging from start-ups to Fortune 500 companies, including Hewlett-Packard, Nortel, Taylor Industrial Software (a start–up acquired by General Electric), TELUS and Ubiquity Software (a start-up that went public). His hands-on industry experience encompasses all marketing functions from entry-level to Director of Marketing with a staff of over a dozen direct reports. Mr. Graham holds an MBA from the University of Alberta in Edmonton, a Bachelor of Electrical Engineering from Concordia University in Montreal, a certificate in Strategic Planning from the Canadian Management Association in Toronto, and has completed additional training at Statistics Canada in Ottawa. In 2004, he was named to the Canadian Association of Management Consultants’ Honour Roll in recognition of achieving the highest score in the Province of Ontario on the Association’s final qualifying examination, and, in 2005, earned the Certified Management Consultant designation.

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Products offered in Ontario

• CONSULTANTS: Marketing - serving Ontario
• CONSULTANTS: Marketing, International - serving Ontario
• CONSULTING SERVICE: Marketing Management - serving Ontario

• MARKETING RESEARCH - serving Ontario
• RESEARCH: Marketing - serving Ontario